About Us

Diversified Financial is a dynamic financial services company that provides retail financing, leasing, & insurance programs for the agricultural industry. Since its founding in 1969, Diversified has focused on relationships. In fact, our relationship approach to business is what sets us apart from our competition. We have the tools and process to deliver fast service and the flexibility to provide custom solutions. Diversified has forged long term partnerships with equipment dealers, dealer associations, manufacturers, and customers. We take pride in our ability to meet our partners' needs through exceptional customer service. Thank you for visiting Diversified, and we look forward to serving your financing and insurance needs.

Mission Statement

Diversified Financial is a nationwide value added provider of retail finance and insurance products for the Ag equipment industry differentiated by efficient and timely processes and superior personal service.